Final week and the end result

Final week and some changes The final week is here and the last Monday of this chocolate project we made some changes on the packaging after the criticism we got on the pitch. We changed some details in the typography and added a little pop of color. We also put a card in both of the…

Pitch practice and prototypes

Pitch practice This monday me, Anna, and Adele was sick and worked from home. Stina practiced on doing a good pitch with the rest of the class. She got some good ideas for our own pitch. Second test print on the Mimaki In the beginning of the week Harriet gave us all the measurements of…

Moodboard and Test printing

Moodboard The purpose of the moodboard is to get a feeling for how our packaging will look like. We started with printing out images and text and we found inspiration in fashion magazines that we cut out. While we worked on the moodboard we got som new fresh ideas as usual. It feels like that everytime…

New inspiration and prototype making

New week, new inspiration This week we had a meeting with our teachers which gave us new ideas and we changed focus on what we want to mediate and we decided to rethink almost completely. That day ended with us exploring campus to find inspiration for shapes and colors that we can make use of in…

Chocolate Packaging Begins

We are Anna Engren, Adele Löfqvist and Stina Lundgren from GDK15. Our challenge is to create two packaging, one for a chocolate bar and the other one for ten chocolate pieces, that will represent Mid Sweden University. The task is a collaboration between the local chocolate factory Spikarö and the university. The winning concept is going to be…