New ways of thinking, new ways of chocolate

This course is going to it’s end and today we finally completed the packaging prototypes that will be judged the 15th of november. It’s been some hectic 4 weeks of Packaging Design and the project for Mid Sweden University, but we have really been enjoying it! This past week we have foremost been cutting out…

Product photo

Translating to Graphic Elements

Last week was all about refining our concept and perfecting our construction. This week, we’ve been hard at work translating the concept into graphic design elements to print on our final products. We’ve also experimented with the graphic elements for marketing material such as posters and ads. Our Concept We’ve had some issues really nailing…

Perfecting our Design Construction

It’s been some long days and nights lately! Since our last post we have killed some more darlings, created a moodboard, refined our design concept, tested some printing on the Mimaki (which is the printer we’re gonna use in the final print). We have also been busy buildning different construction solutions, and had our second…

Kill Your Darlings – Refining our Design Concept

During the second week of the project our focus has been to refine our Design Concept and organize our ideas. We visited Spikarö chocolate factory where we had the oppurtunity to get a closer look into the process. Spikarös unique selling point is high quality and craftmanship, which is something we want to include in…

Chocolate Packaging Design Week 1

Chocolate Packaging Design – Initial Research and Ideation This week we have started a chocolate packaging design project one box including ten pieces of chocolate, and one bar of chocolate. The price of the products are going to be around 10€ each, so it’s a great challenge. We started out practicing cutting out and folding…