Svala Vernissage Poster

The final week of the Svala project

This week is the final week of the Svala project-work of packaging the Svala blouse. We finished all of our work – the package, the store decor, the hangtag and the business card. All this to present our final work to Alexandra Sjöberg, the founder of Svala trademark. Besides to complete the packaging products, we also completed the graphic…

Svala's logotype on package

The pitch exercise for Svala’s clothes package

This week we had a pitch exercise for Svala’s clothes package. We got feedback from our teachers on how to make the presentation more interesting. The whole class did a good job and we saw some exiting work and lovely presentations. The best thing with this presentation exercise, was the feedback we got. The educating…

IDAG – shoebox templates

Shoebox templates coming up! This week has been full of interesting research and work. We have been working on some different shoebox templates and so far we have come up with two kinds of caps that matches the same type of box. We have also been sketching on the design for the cover of the…

Moodboard Svala

Svala mood board – The beginning

Hello! My name is Daniél Córdova Gonzalez, student of Mid Sweden University in Sundsvall. Me and my classmate Jenny Vesterlund study the Graphic Design Program, and the assignment for this course is Packaging Design. We are going to make packages, hangtags and bags etc. for the brand SVALA. Svala is a brand from north of…