This is the progress weve done so far with our ideas on packaging our energy butter. We have come up with a final prototype for the shape of the box, how the butter-packs should be placed inside, giving the user a clear view of  the content and at the same time making it look good enough to put on the dinner table. We have also decided our brand and product name, which is Östergårds Mejerier (Östergårds dairy farms) – Butter Bricks. Although the overall design and typography work is not completely done yet, so dont put too much attention at that. But we do have a nice box!

A closer view at how the smaller packs are placed inside in our by now very rough prototype.

This is a black and white version of how the front design of the box probably will look like, a simple, traditional design which is supposed to somewhat relate to the product identity.