This week has been spent trying to develop our idea even further, although we will admit that we have felt a bit lost in the process. But now, as we are nearing the end of this week, we are feeling on track! We have worked a lot on the typography and the informative essentials of the packaging – i.e. nutritional info, ingredients and a bar code.

We have also created some illustration that we feel relate to BATCH – a chocolate bar, cacao tree leaves, a pot, a cacao fruit, and so on. We’re now trying to figure out how to incorporate the illustrations in the best way possible.

What we are gonna do next is to find the right materials for our packaging. We gotta keep in mind that it should be kind to the environment, but it still has to be appealing. The visual of our idea is supposed to be rustic, earthy and home-made.