detail shot on the designed cross

Första Hjälpen-Kitet

For 5 weeks we have had the opportunity to work with Cederroths First Aid Kit. We were to create a new scenario where you might need one. We decided on making it a gift, as we discovered that few actually owns one. To receive a First Aid Kit from someone is a sign of solicitude,…

Close up of the label on the gift bag.

Lucky number 7

The first examination is behind us and we have embraced the constructive criticism from our teachers so there’s been quite a few changes and developing done the last few days. We’re now going to focus more on the idea of this kit being a present, both in marketing posters and pitch. We have made different…

Challenges of function and form

Last week we decided our scenario, a housewarming gift, for Cederroths First Aid Kit. Now we have created a moodboard that shows the feeling we want to achieve with our design. The moodboard is based on the keywords we have chosen from the teachers list from Kobayashis color image scale – calm, chic/elegant and pleasant…