Rethinking

Hello it is Jennie and Elin writing. In the last week we had thought very much about how we want our graphic design on our butter packaging. First we had one idea but we scrapped that idea and are know up with a new better one.

 

 

First we had this one inspired by “Lusekoftor”. It is a kind of cardigan very typical for Norway and accociated with sports like cross-country skiing in the snowy mountings of scandinavia. The name for our butter at that moment was GO! Superfruits Energy butter.

But we did not like that design very much and not either our name so we had know change the namne to ENERGY BUTTER and the graphic design is now so much better looking!

This is a sneakpeak of the new design. Can you see what berry it is?

And this is a sneakpeak of the font and some of the colours. Our new design is much more stripped, classic and clean.

Untill next time, have a nice day!