A world of colors

This week we have been working a lot with the design process of a package. We focused on making a unique custom design for a folded tie. We also like the idea of being able to show what tie is in the box so we put a small window on top of the package in form of a “tie knot”. We also did a longer extension as a part of the lid of the package and if you look closely it is in the shape of a tie.


We also gathered a lot of ties for our limited edition full of expressions and color. Every edition will be completely unique since it is retro ties from the 50s and forward. Plus we might have a few surprises with each package.

Best regards from group 3, Karolin Johansson and Anna Sandberg.