Saturday 25th and Sunday 26th October: With the first pitch on Wednesday things were getting a bit stressful, so we decided to spend the weekend at school making illustrations.

Monday 27th and Tuesday 28th October: We continued thinking about the layout and trying different ideas, such as patterns, different colours etc. Since our idea is that the kit should be portable we decided to go with our first idea, the leather look, to make it look like a small bag or a purse. In this assignment we are also going to market our product in an optional way. We decided to make an advertisement because it’s possible to use in many places, for example social medias, in public transport or outside.

In the middle of the night we made the pitch for Wednesday’s examination. We wanted to integrate the audience and make them interested in our product and the way it is designed.

Wednesday 29th October: Pitch day! This pitch was a preparation for the real one next Friday. The audience was our class and two teachers. We felt happy with the presentation and got feedback, mostly layout details to make the package even more useable and understandable.

Thursday 30th October: We spent the whole Thursday improving the illustrations and design. To make the illustrations more easy to understand we decided to remove the colours, since they only made the information too indistinct. The new design of the illustrations consists of white outlines on a beige background, and improved the comprehension a lot.