The final pitch Today (Friday) we presented our final product to the public. They were very excited and so were we. The presentations consisted of a 30s pitch as well as an exhibition where we adorned a podium where we displayed our packaging designs. It was awesome and everyone loved it. – A passerby As…
This week we completed most of the visual design of our packaging, and are as good as ready for printing on the fearful Mimaki Printer. Things we have finished this week are: The Bookmarks Backside of the packaging The Spine of the packaging Illustrations for the Pop-up We have also made a working template for…
Weekly round-up! This week we continued with what we got, and most of our focus has been on our cardboard packaging with the pop-up. We have done some typographic tests for the PDP and concluded that keeping it rather simple for a more dramatic effect when you open up the cover. Materials We choose a…
Moody moodboard Last week we started to work a little bit with the moodboard, and this week we finished it up with some typographic examples, colors, structure and images. The colors are inspired by nature, in a way that brown and red-ish colors are dominant. We also included some paper scraps with different textures and…
Assignment This week we had an exciting adventure in dumpster diving. We received an assignment about recycling and preservation. In short, we are supposed to choose a disposed item found at the waste dump and bring it back to the market with a fresh packaging. At the waste dump we found an array of interesting…