Autumn 2013 is all about fashion.

We have been in contact with nine new fashion brands. They needed help with their packaging design. There is a good mix of brands from various parts of the fashion market and from all over the country. For example menswear, womenswear, lingerie, jewelry, bags, shoes and turbans. All of the fashion brands are members of the network Rookies, organised by the Swedish Fashion Council.

The project

The graphic design students, currently on the course Communicative Packaging Design, have to create design solutions for Packaging Design and Marketing Communication in five weeks. This is a course we have run at the Mid Sweden University, as a part of the Graphic design and Communication Programme where we have looked at food, perfume, cosmetics for the Japanese market.

Exhibition

Friday, November 8, at 15:00 is the opening of the exhibition, hosted at Mid Sweden University. Students and fashion brands will be there. You are most welcome.

Mid Sweden Sweden University

House J, 5th floor (MKV-house), Campus Sundsvall

Kristina Brink, kristina.brink@miun.se, 070-521 13:36

Anna-Sara Fagerholm, anna-sara.fagerholm@miun.se, 070-29 36426