Moodboard – Botvid

Hello again!

A week has passed and we have been working really hard (and had a lot of fun, because we are best friends and love this project!). On Wednesday we had some problems, we had made a prototype and showed it to our teacher and he then let us know that it was waay to big..  The critic was good though, and we realized the problem and his point that we had used to much material – it wasn’t sustainable. After a few breakdowns we came up with a new solution that was smaller and worked better. Furthermore it is still not perfect so we will continue our work to make it as good as possible.

We made a moodboard to support us in the designing process to keep us focused and on the right track during these remaining weeks. For this project we are inspired by the northern woods and the cosy autumn days and we would like to use earthy colors and make it feel very authentic and Scandinavian. The name of the brand is Botvid and it is an old Scandinavian name, meaning “protector/savior of the woods/trees”.

Malin and Johanna